As the first premium manufacturer, Mercedes-Benz is making an entry into the promising segment of mid-size pickups. With the concept of the Mercedes-Benz Pickup, Mercedes-Benz will give an outlook on the design and explain their global product strategy in detail.

The concept of the Mercedes-Benz Pickup will be unveiled at the art gallery Artipelag in Stockholm, Sweden on October 25 at 6.30 p.m. CEST (4.30 p.m. GMT). Hosts of the event will be Dr. Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars, Volker Mornhinweg, Head of Mercedes-Benz Vans, and Gorden Wagener, Vice President Design Daimler AG.

A new kind of tough. The pickup from Mercedes-Benz: http://mb4.me/MBPickup

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